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22 July 2009
William Hill have had to reassure their investors that they are "comfortable" with the markets general agreement after software developer Playtech confessed that full year trading would be below market expectations.
Playtech shares at their peak were 550p each and after a profit warning have dropped by 109.25p to 343p. Wiping out £262million from the company's stock market value.
Playtech currently own 29% of William Hill's online business which was agreed in a deal made in October 2008. Under the deal Playtech provided £145 million worth of affiliate business and William Hill agreed to use Playtech's software for the next 5 years. The deal also contained a clause under which William Hill may buy out Playtech's share in either four or six years.
Playtech admitted that there had been progress under the new deal but the integration has been very slow and that combined with difficult trading conditions meant that it has been a slower than expected start to the year.
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